Advertising Category

Placement Day 1 – how to end up with crossed fingers *and* eyes

Off to a great start on my placement! Already my head is swimming!

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Content Development for OCW – What an experience!

Ontario Championship Wrestling

  (Originally published December, 2015 on original blog site) Wow. What a great opportunity. Content Development Class has allowed me to actually get a chance to get marks for the sorts of things I’d been doing for Ontario Championship Wrestling for a little while now. I’ve been working with Ontario Championship Wrestling as their Sponsorship […]

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As you wish …

It’s no secret that many of the posts on this blog have been driven by school assignments. This is no different. Feedly So here’s how my feedly account is organized:   And the list of links: Ads of the World The Font Shop Comic Book Movie Cyanide and Happiness IGN Games Whedonesque.com MoviePilot Whedon.org The […]

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Here we go again …

It’s time for the Super Bowl! More importantly, it’s time for Super Bowl Commercials!  According to eMarketer.com, a survey produced in January 2013 showed that 76.6 percent of viewers considered Super Bowl Commercials entertainment instead of advertising. Compare that to only 10.5 percent who were actually influenced to purchase the products or services, and a […]

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Tuning Out …

  I don’t have TV service. Since September, 2013 when I moved into my own place after splitting with my wife of 5 years, I refused to start up any cable or satellite service. My theory being that if there’s any shows out there I want to watch, there are ways to watch them without […]

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What do Crack, Chuck Norris and Cats have in common?

#TrendsTalk13, that’s what! Yesterday, I was able to take part in something that was truly amazing.  I wasn’t completely convinced that it was going to be worthwhile.  However, our attendance was strongly encouraged by our professors in the Advertising and Marketing Communications course at St. Lawrence College, so I made sure I was there. Boy […]

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Layar-ing It On

The future is here. Not long ago, people would look at you like you had two heads if you mentioned getting information about a person, place or thing while walking down the street and simply looking at or snapping a picture of it. Then, Google announced the Google Glass project. Google Glass changed how we thought […]

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Trading places with Sisyphus …

“If you want a job done right …” Don’t get me wrong. I’m not saying I’m the only one who could do this task. Heck, I honestly don’t think I can do it at all. At least, not yet. What task is that, you’re asking? Increasing the viewership of Ontario Championship Wrestling (OCW). We’re many […]

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